Branding and website design for women service providers
Let's show your dream clients what you've got to offer
You're in business because you have something amazing and unique to offer the world. The problem is, the world doesn't know it yet.
If you are like many service-based business owners I've worked with, you've pieced together your logo and your website the best you could when you got started. But maybe you can't help feeling that your logo doesn't say want it to and you don't even know the password to your website, much less how to update photos and prices. (Or you do, but do you really want to?)
If this is your story, that's ok! You've done what you needed to to put your dream out there up unto this point. You've taken risks and invested your all. Now is the time to take the next step.
Your brand is just as important as the four walls around you. Actually, it's more important because it has more influence on whether you draw perfect-fit clients in or confuse them.
Your brand and the elements that make it up are an investment up front, but that investment will return many times what you put in after you've built a tribe of loyal followers and people actually know what you do. Maybe you are thinking: But I can't afford it! If you want your business to grow, you can't afford not to place your brand in the hands of a professional who understands the strategy involved in building a cohesive image, style, and clear and consistent messaging. It's not enough to have a nice website - it needs to have a strategy.
Let's make your brand a worthy vehicle for sharing your skill and creativity with the world. You and what you are building are worth it.
Life after working with Alli Beck Design:
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You will have more time to focus on what you love to do instead of worrying about your website or brand.
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Your perfect-fit clients will recognize who you are and what you do.
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You will feel more confident and professional with a brand that showcases your excellence.
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You will have a better understanding of how to reach people through your online presence
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You won't have to spend hours figuring out what file types, file sizes or other technical specs you need for social media, your print pieces and your website.
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You won't nave to continue to take clients who drain you or burn you out.
A little about me...
I started my career as a journalist, writing for a small daily newspaper in the Sierra foothills. I thought I would be a lifer. After taking another newspaper job in Napa, California, I came across a nonprofit that sends groups around the world to do missions work and was immediately intrigued. I ultimately got a job there.
That's where my passion for marketing began. I saw a need for this organization to rebrand. So with my boss's consent, I began the process of overhauling every aspect of the brand. It was complete trial and error. I learned a lot as I went, read a ton of marketing articles and did a lot of experimenting. But I also discovered a new passion.
I later moved into a writing graphic design position for a second nonprofit in the Pacific Northwest. It was another job where I learned as I went. Now I want to help businesses as they attempt to muddle through the hazy world of marketing. I love the creative process of bringing a brand to life.
When I'm not designing, I'm exploring the mountains of Idaho with my husband, Lance, through backpacking, hiking or mountain biking. We have a daughter who we like to take with us on our outdoor adventures and most recently, a new baby we take along in an Ergo. I have a weakness for cabs, chocolate, summer, flip flops and pretty fonts.